ScaleWave Marketing is a division of RU Digital Group LLC ("ScaleWave," "we," "us," or "our"). This Privacy Policy explains how we collect, use, disclose, and protect information when you visit scalewavemarketing.com, contact us, schedule a consultation, or use our marketing and website services.
By using our website, you acknowledge the practices described in this Privacy Policy.
- Information We Collect
- How We Use Information
- Cookies and Tracking Technologies
- Analytics and Advertising Providers
- How We Disclose Information
- Sale, Sharing, and Targeted Advertising
- Marketing Communications
- Payment Information
- Data Retention
- Data Security
- Your Privacy Rights
- International Visitors
- Children's Privacy
- Third-Party Websites
- Changes to This Privacy Policy
- Contact Us
1. Information We Collect
We may collect information that you provide directly to us, information collected automatically through your use of our website, and information received from third-party service providers.
Information You Provide
Depending on how you interact with us, you may provide:
- Your name
- Email address
- Telephone number
- Company or organization name
- Website address
- Information submitted through a contact, consultation, or booking form
- Information included in emails, messages, or telephone calls
- Marketing goals, budgets, service areas, and business information
- Login credentials or access information provided for client accounts
- Billing and transaction information
- Any other information you choose to provide
Please do not submit sensitive personal information through our website unless it is necessary for the service you are requesting.
Information Collected Automatically
When you visit our website, we or our service providers may automatically collect:
- Internet Protocol address
- Browser type
- Device type
- Operating system
- Approximate geographic location
- Referring and exit pages
- Pages viewed
- Date and time of visits
- Time spent on pages
- Links and buttons clicked
- Cookie and device identifiers
- Advertising and conversion information
- Information about how you interact with the website
This information may be collected using cookies, pixels, tags, scripts, local storage, analytics tools, and similar technologies.
Information From Other Sources
We may receive information from:
- Scheduling and appointment platforms
- Advertising platforms
- Analytics providers
- Customer relationship management systems
- Email and communication providers
- Social media platforms
- Referral partners
- Publicly available business sources
- Clients and prospective clients
2. How We Use Information
We may use collected information to:
- Respond to questions and inquiries
- Schedule and manage discovery calls
- Prepare proposals and service recommendations
- Provide website design, advertising, SEO, automation, and related services
- Communicate with clients and prospective clients
- Provide customer support
- Manage projects and client relationships
- Process payments and maintain business records
- Operate, maintain, and improve our website
- Understand how visitors use our website
- Measure advertising performance and conversions
- Improve our marketing campaigns and services
- Protect our website, accounts, and business from fraud or misuse
- Enforce our agreements and policies
- Meet legal, tax, accounting, and regulatory obligations
- Send service-related or marketing communications where permitted
We may also use information for another purpose disclosed when the information is collected or with your permission.
3. Cookies and Tracking Technologies
Our website may use cookies and similar technologies to provide website functionality, understand visitor activity, measure marketing performance, and improve the user experience.
These technologies may include:
Essential Cookies
Essential cookies support core website functions, security, form submissions, and website preferences.
Analytics Cookies
Analytics technologies help us understand information such as which pages visitors view, how visitors reach the website, and how the website performs.
Advertising and Conversion Technologies
Advertising technologies may help us:
- Measure whether an advertisement resulted in a website visit or inquiry
- Understand the performance of advertising campaigns
- Create audiences for advertising
- Display advertisements to people who previously interacted with our website
- Reduce irrelevant advertising
You can usually manage or block cookies through your browser settings. Blocking certain cookies may affect website functionality.
Where available, you may also manage nonessential cookies through our website's cookie-preference tool.
Browser "Do Not Track" signals are not handled consistently across the internet. Where required by applicable law and supported by our systems, we will process legally recognized opt-out preference signals.
4. Analytics and Advertising Providers
We may use third-party platforms to operate, analyze, advertise, and improve our website and services. These providers may collect information through cookies, pixels, scripts, or similar technologies.
Depending on the tools currently installed on our website, providers may include services relating to:
- Website hosting
- Website analytics
- Advertising and conversion tracking
- Appointment scheduling
- Contact forms
- Customer relationship management
- Email delivery
- Spam and fraud prevention
- Website security
- Payment processing
- Session analytics or website-performance monitoring
These providers process information under their own privacy policies and contractual terms.
5. How We Disclose Information
We may disclose personal information to the following categories of recipients:
Service Providers
We may provide information to vendors that support our operations, including providers of:
- Website hosting and maintenance
- Cloud storage
- Analytics
- Advertising
- Communication services
- Email services
- Scheduling services
- Customer relationship management systems
- Payment processing
- Accounting
- Cybersecurity
- Professional consulting
These providers are authorized to use information as necessary to perform services for us, subject to their agreements and applicable law.
Professional Advisers
We may disclose information to attorneys, accountants, insurers, consultants, and other professional advisers when reasonably necessary.
Legal and Safety Disclosures
We may disclose information when we believe disclosure is necessary to:
- Comply with a law, regulation, subpoena, court order, or legal process
- Respond to lawful government requests
- Protect our rights, property, systems, clients, or users
- Investigate fraud, security incidents, or suspected illegal activity
- Enforce contracts and policies
- Protect the safety of another person
Business Transactions
Information may be disclosed or transferred as part of a merger, acquisition, financing, reorganization, sale of assets, bankruptcy, or similar business transaction.
With Your Direction
We may disclose information when you direct us to do so or provide consent.
6. Sale, Sharing, and Targeted Advertising
We do not sell personal information to third parties in exchange for money.
However, analytics or advertising providers may collect identifiers and internet activity through cookies or similar technologies. Under certain state privacy laws, this activity may be considered a "sale," "sharing," or processing for targeted advertising even when no money is exchanged.
Where applicable, you may request to opt out of these activities by using our cookie-preference tool or contacting us using the information below.
We do not knowingly sell or share the personal information of children under 16.
7. Marketing Communications
We may use your contact information to send information about our services when you request it, provide consent, or when otherwise permitted by law.
You may unsubscribe from marketing emails by using the unsubscribe link included in the message or by contacting us.
If you provide your telephone number, we may contact you regarding your inquiry, appointment, project, or requested services. Marketing text messages will only be sent where we have the consent required by applicable law.
Opting out of marketing communications will not prevent us from sending necessary transactional, appointment, billing, or service-related communications.
8. Payment Information
If you purchase services from us, payment information may be collected and processed by a third-party payment processor.
Depending on the payment method used, we may not directly receive or store your complete debit card or credit card information. We may retain transaction records, invoice information, payment status, billing contact details, and related accounting information.
9. Data Retention
We retain personal information for as long as reasonably necessary to:
- Provide requested services
- Maintain client and business records
- Complete transactions
- Resolve disputes
- Enforce agreements
- Meet tax, accounting, legal, and regulatory obligations
- Protect against fraud and security threats
Retention periods vary based on the nature of the information, the purpose for which it was collected, contractual obligations, and legal requirements.
When information is no longer reasonably needed, we may delete, anonymize, or securely dispose of it.
10. Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.
However, no website, transmission method, or electronic storage system is completely secure. We cannot guarantee absolute security.
You are responsible for protecting any credentials or account access information provided to you.
11. Your Privacy Rights
Depending on where you live and whether the relevant law applies to us, you may have the right to:
- Request confirmation that we process your personal information
- Access personal information we maintain about you
- Correct inaccurate personal information
- Request deletion of personal information
- Obtain a portable copy of certain information
- Opt out of the sale or sharing of personal information
- Opt out of targeted advertising
- Limit certain uses of sensitive personal information
- Withdraw consent where processing is based on consent
- Appeal the denial of a privacy request
- Receive equal service without unlawful discrimination for exercising privacy rights
These rights may be subject to exceptions and limitations under applicable law.
To submit a request, contact:
Please include enough information for us to understand and respond to your request. We may need to verify your identity before completing it.
You may also use an authorized agent where permitted by law. We may request proof that the agent is authorized to act on your behalf.
We will not unlawfully discriminate against you for exercising an applicable privacy right.
12. International Visitors
ScaleWave is based in the United States.
If you access our website from outside the United States, your information may be transferred to, stored in, and processed in the United States or other countries where our service providers operate.
Privacy laws in those locations may differ from the laws in your country.
Where applicable law requires a legal basis for processing personal information, we may process information based on:
- Your consent
- Performance of a contract or steps requested before entering a contract
- Compliance with legal obligations
- Our legitimate interests in operating, securing, improving, and marketing our business, where those interests are not overridden by your rights
13. Children's Privacy
Our website and services are intended for businesses and adults. They are not directed to children under 13, and we do not knowingly collect personal information from children under 13.
If you believe a child has submitted personal information to us, contact us so we can review and, where appropriate, delete it.
14. Third-Party Websites
Our website may contain links to third-party websites, social media platforms, scheduling tools, or other services.
We do not control and are not responsible for the privacy, security, content, or practices of third-party websites. You should review the privacy policy of any third-party service you use.
15. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our services, technology, business practices, or legal obligations.
When we make changes, we will update the "Last Updated" date at the top of this page. Material changes may also be communicated through the website or another appropriate method.
Your continued use of the website after an updated policy becomes effective indicates acknowledgment of the revised policy.
16. Contact Us
Questions, requests, or concerns about this Privacy Policy may be directed to:
ScaleWave Marketing
A division of RU Digital Group LLC
Fort Lauderdale, Florida, United States
